Video production is a process that requires many types of skills. It takes more than just creativity to produce a video. You have to think about how it will be seen, how you want people to feel, how the video will flow, and much more. Chris Martini from Melbourne Video Production Agency Otticolab shares some tips on Video Production
Think about what type of products your company needs: are you looking for a short commercial, or would you like an entire documentary? Different types of productions require different approaches, so plan accordingly.
Here is the Step-by-Step Guide to Making a video:
Research the topic of your video. What are you trying to accomplish?
The research and how you want to present it is the most important thing in your video. The more time, energy, and cautionary thought you put into what information will be given for people to watch or not see on their screen; the better chance you have of producing a successful product that’s both interesting and informative.
Below are some of the best ways to do your research when making a video.
– Watching videos about how other people present the topic.
– Research how others might have done it or how they would do it if they were making this video – you can interview experts in your field to find out how they would make a video.
– Do a brainstorming session with your team and come up with some concepts for what you want to say in video format
– Create an outline. In this outline, you will include how the video is going to flow (the intro, background information on the topic, etc.), how long it should be, what images/footage/animation are needed, how the video should end, etc.
Create a script.
This includes how many people will be in the video and what type of shots they’ll need, as well as how much time is needed for each scene. Is there dialogue involved? Scripting can help make the production process smoother because it specifies how everything needs to happen.
The script does not have to be a full script, but it should be a list of what to say or how you want the video to flow. This script will also help with budgeting and scheduling because now you know how many people are needed for each scene/shot as well as how long those scenes need to take place.
Include things like: time of day (morning? night? how does the light affect how the video should be shot?), location (inside? outside on a rooftop?).
Include how you want people to feel: Is it more of an action-driven video, or is there a dialogue and narration needed? What do you want your audience to take away after seeing this video?
It might sound simple, but how you want people to feel, how long the video needs to be and what shots are needed is a really important part of the production.
Scripting: Make sure that your script fits with how much time is available for each shot.
Decide what type of equipment you’ll need: cameras, microphones, lighting, and so on.
Will your video be shot in a studio or outdoors? The environment will have an impact on the types of shots that are possible. For example, outdoor videos may require more specialized equipment like wind machines or sandbags to prevent the camera from shaking.
If you’re shooting in a studio, how will the lighting be set up? Will you need different types of lights to create different effects (daylight vs. nighttime)? Does your video require special equipment such as rigging or drones for aerial shots?
What type of camera are you going to use when filming outdoors: standard camcorder, digital video camera, DSLR?
What about sound: how many microphones do you need for a video that’s shot indoors or outdoors? What type of microphone would work best in these scenarios? Will you be using an external audio recorder to capture extra sounds and noises as well (wind machines)? If so, what type will work best with your specific video?
Do you need a tripod or other type of stabilizer?
What about special effects such as animation, green screen, and so on — how do these fit in your budget for the video?
Research how others might have done it or how they would do it if they were making this video – Talk to experts in your field and ask how they would do it.
Prepare your equipment before shooting.
Make sure it is working properly and that you have enough batteries for all the devices, as well as ample space on memory cards or tapes, if applicable.
– Determining how much footage to shoot.
How many shots are required for each scene? One every few seconds, one every minute or so? How long is the video, and how do you want it to flow (fast-paced with a lot of cuts or slower-paced)? If using an external audio recorder, how much space will be needed on the memory card?
Figure out how many people are needed in order to complete a scene, then call them whenever possible. If you’re shooting outdoors, try to find a location that is quiet and not populated with people.
If you want to get the perfect shot, it’s important to plan beforehand. Figure out how many people are needed for your scene and call them if possible. This way they can be on standby when you need them most so that there won’t be any delays in production! If shooting outdoors, try not to use a crowded space with too much noise because this will disrupt filming and make getting an audio good difficult as well.
A great location for outdoor shoots is somewhere rural where there aren’t going to be any interruptions or distractions from other things happening nearby, just remember some areas might have more of a chance at being windy than others which could affect sound quality during recording sessions.
Get the shots that you need in order of how they will appear in your video.
By following this simple rule, you can make your video look effortless and natural. For instance: the opening scene is sure to captivate an audience if it starts in a closeup of someone giving their name or one with a suspenseful moment that leads into shots further away from the action as the viewer waits for what’s going on. Shots such as these will be easy to get because they are set up ahead of time- but don’t forget about establishing shots! They’re important too when telling where things happen, so use them wisely. In general, it’s best to shoot each sequence using as few takes as possible because this will result in a more natural video.
Create a list of shots that you want to capture for each scene, and how many times you’ll need them.
When shooting a film, you need to create an outline for every scene. This includes what shots will be captured and how many times it’s needed. For example, one wide shot at the beginning of the scene, four closeups during dialogue scenes- this way with efficient shots there’ll be fewer retakes.
Prepare a rough edit of how you want the video to look by cutting together shots that have been filmed with transitions in between, such as fades and wipes.
You can do this on your phone or laptop – it doesn’t matter how long they are because editing will fix any mistakes later. This process is called storyboarding. It helps to visualize how the video will flow and make it easier to edit later.
Shoot footage for any scenes that you weren’t able to get during your first shoot, or if a scene didn’t come out how you wanted it to when filmed.
When you’re done with your first shoot, it’s important to go back and do some quick reshoots if needed. You may have missed something the first time, or a scene didn’t come out how you wanted it to. If this is the case, make sure to get as much footage for that section before moving on so everything comes together in post-production!
Edit footage together using transitions between shots in order of how they’ve seen on screen.
This process is called editing. Review your video for any mistakes or things that need to be fixed, then move on to making a final version of the video before uploading it onto YouTube or your website. You may want someone else’s opinion in order to see if you’ve missed anything, or how it might look to someone else.
Upload the final version of the video and make sure everything’s working properly.
You may want to make a backup of the video footage as well so that you don’t lose any work in case something goes wrong during upload or later on, and how you can use this footage if anything ever happens with your original file.
Now that you know how to make a video, put your newfound knowledge into practice. Be sure to have fun with it and enjoy the process of creating something new for yourself or others. You might be surprised by what you find out about yourself along the way! Happy shooting!